Tips for Web Hosters and Access Providers

Google Services for Websites helps you offer valuable Google Services to your website owners, so that they can better serve their users. Here are some tips on how you can help your customers create better websites for their visitors. If you offer website templates, it is recommended that you embed the following functionality into the templates, making it even easier for your customers to adopt these services.

1. Make your sites more search engine friendly with Google Webmaster Tools

With Webmaster Tools you can easily create accounts, submit Sitemaps, implement single sign-on for your customers, and add your customers’ sites to their Webmaster Tools accounts and verify their ownership.
Learn more about Google Webmaster Tools »

2. Add high quality search to your sites with Google Custom Search or Google Site Search

Add Google-quality search to your site templates or as an additional service to help your users retain customers and improve conversions on their websites. Create accounts, quickly add search functionality to customers’ websites, submit Sitemaps with Webmaster Tools for On-Demand indexing, and associate AdSense accounts for immediate monetization with search ads. Allow your customers to upgrade to Google Site Search for added customization and optional ads. You get a referral fee for upgrades as well!
Learn more about Google Custom Search »

3. Let users analyze their sites by adding Google Analytics code

Help your customers use Google Analytics by making installation of tracking code easy. If you have a templating system, simply add the tracking code (with individual Google Analytics account ID) to your templates!
Learn more about Google Analytics »

4. Make your sites instantly available in other languages with Google Translate

Expand the global reach of your websites by adding the Google Translate gadget to make your site instantly accessible to users in over 40 languages.
Learn more about Google Translate »

5. Improve speed and decrease the cost of hosting with optimized templates and web server configurations

Configure your web servers to serve compressed HTML, JavaScript and CSS content using GZIP. Also configure them to leverage browser and proxy caching by enabling public caching and by setting an expiry date or a maximum age in the HTTP headers for static resources, as suggested by Page Speed. Speed up hosted pages, reduce your bandwidth needs and drive customer conversion and increased revenue.
Learn more about Page Speed »

6. Let your users monetize their sites with Google AdSense

Allow users to sign up for new AdSense accounts or associate existing accounts with their sites. Help users place relevant contextual ads on web pages and display relevant search ads, so they can earn revenue from their websites. Earn referral fees for creating new AdSense accounts.
Learn more about Google AdSense »

7. Add Google Web Elements to their page to provide a richer experience.

Google Web Elements provide an easy way to add Google products to a website. Adding content such as news, Google Maps, and YouTube videos can enhance your users’ sites, increasing traffic and end-user engagement, while the Custom Search element allows your users to earn money with their AdSense account.
Learn more about Google Web Elements »

8. Partner with Google to offer your customers free AdWords advertising to increase visitor traffic

Apply for the Google AdWords Co-marketing Program to help your customers get started in search advertising.
Learn more about AdWords Co-marketing »